Adidas, World Out Games Miami Partner to Help Bring Event to the U.S. for First Time

ADIDAS IS MIAMI BOUND: Taking its message of inclusion and diversity to the playing field, Adidas has partnered with World Out Games Miami 2017, a 10-day, multisport human rights and cultural event that gets under way May 26.
The competition will be held in the U.S. for the first time and will bring together lesbian, gay, bisexual, transgender, questioning and intersex athletes from more than 40 countries, including many where homosexuality remains illegal. In the spirit of inclusiveness, the World Out Games are open to all athletes, regardless of gender identity and sexual orientation. Ranging in abilities from beginner to competitive, the assortment of sports includes basketball, track and field, running, soccer, bodybuilding and other events.
“We believe that through sport, we have the power to change lives,” said Adidas North America president Mark King. “We believe in the power of sport and its ability to transcend differences and unite people around hope and celebration. Sport plays a critical role in our culture today and we can harness that influence to make real change for the world. We want to foster a culture in sports that celebrates diversity and provides a safe place for everyone to play.”
As part of World Out Games

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Source: Women’s Wear Daily
Adidas, World Out Games Miami Partner to Help Bring Event to the U.S. for First Time

Adidas, World Out Games Miami Partner to Help Bring Event to the U.S. for First Time

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