Sofie B: Bringing Philippine Fashion to the Forefront

HONG KONG — Filipino fashion on the whole may still be under the radar, but at least one Manila designer is out to change that. Sofia Borromeo, who founded women’s wear label Sofie B, is intent on forging a name not just for herself, but for her country, too.
Raised in the Philippines until the age of 17, Borromeo ventured to the U.S. to complete two degrees at Savannah College of Art and Design — learning fashion design and luxury brand management. Cutting her teeth at brands including Natori, Thakoon and Yigal Azrouël, she went on to join SM Group, the Philippines’ largest retail firm as a fashion buyer.
But after three years of helping them shape their women’s wear business, she had tired of the corporate life. In August of 2015, she set up her own brand.

“I realized the artist in me needed to come out,” Borromeo said. “Being a fashion buyer was taking me too far away from the creative side, so I launched my own ready-to-wear label.”
The brand’s eighth and latest collection for spring 2017 (Philippines fashion produces collections named in sync with the calendar year) features light, pastel colors and modern, asymmetric detailing.
“What’s trending in the Philippines is really ethnic designs and we didn’t

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Source: Women’s Wear Daily
Sofie B: Bringing Philippine Fashion to the Forefront

Sofie B: Bringing Philippine Fashion to the Forefront

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