May 24, 2017 by Chris Kilkus
Tribe Kelley Adds Wholesale, Plans Retail
Partnerships have served Brian Kelley well over the course of his life.
First, he teamed with his college buddy Tyler Hubbard in 2010 to create Florida Georgia Line, which became one of the most successful duos in country music history. Their single “Cruise” holds the record as the longest number one on Billboard’s Hot Country Songs chart and is the best-selling digital country single of all time.
Now Kelley’s partnering with his wife, Brittney, to expand their fledgling apparel collection, which is called Tribe Kelley.
The line of men’s and women’s casualwear is headquartered in Nashville and manufactured in Los Angeles. The collection began life strictly as an e-commerce play, but on Tuesday night made its wholesale debut with an event at Los Angeles’ trend-setting boutique Ron Robinson.
“I’d been coming to Ron Robinson/Fred Segal for a couple of years now,” Brittney said, “and when we launched the line two years ago, I really wanted to land the store as our first wholesale account, but I never thought we’d be honored enough to have it happen. I’ve been dreaming about this opportunity for years.”
“We’re on the moon,” her husband added. “We’re humbled and inspired by the who’s-who who shop there. We were just in the